Rupert der Bär
- Oct 16, 2009
- Reaction score
Jags v Bills game in London will be the 1st ever NFL game to (legally!) be streamed by the NFL over the internet for free worldwide.
Not an NFL fan but I like this and it really is something that sports in this country (football and cricket basically) need to look at. It is crucial that some live "regular season" (for want of a better term) is shown free-to-air and made accessible to as many people as possible. They can't keep shutting vast swathes of people out from seeing anything and they can't keep pretending it's 2003 and Pay TV is the only game in town. Music's refusal to embrace digital sales properly for years fucked the industry up and if they're not careful the same could happen to those two sports. It's telling that Flintoff and Pietersen are still two of the most recognisable England cricketers if you ask the general public - and yet the former stopped playing properly nearly six years ago. The reason - they were involved in an epic series live on FTA TV.
Of course you are never going to get a situation where by the value of what Sky/BT pay is vastly diminished by giving vast swathes of games away but I really can't see the issue in letting (say) the BBC show 8-10 Premier League games a season and Channel 4 have one Test a summer and some decent coverage of the county game - especially T20, why not let them have a game a week, it's on Sky every day when that tournament is running. Then they really need to look at streamed coverage much more deeply, huge amounts of people these days watch TV by non-traditional means, Netflix etc. It isn't going away so you can't ignore it, sport isn't any different.
I find the argument of "showing 3pm kick offs live would affect attendances" to be absolute bullshit as well. All the games were shown live in Germany when I moved there in 2001, it might even pre-date that and they have the highest average gates in Europe by a mile. Also how nonsensical is it that say, Alan can watch any PL game he wants, easy as pie and yet we can't, at least not by non-nefarious means.